Rap Album Of The Year
SURF OR DROWN
Rap Performance Of The Year
Rap Song Of The Year
Music Video Of The Year
SLIPPING INTO DARKNESS (SINGLE)
HIT-BOY & THE ALCHEMIST
REVOLT
“The way Hit-Boy is moving these days, it would not be shocking if he were voted best producer of 2023 on the end-of-year polls”
VIBE
“Surf Or Drown is his assertion that he can swim with the lyrical sharks while helping them navigate their yachts”
ROLLING STONE
“Nas told Ebro that Hit-Boy is his ‘Quincy Jones’”
HYPEBEAST
“Magic 2 picks up where 2022’s King’s Disease — its direct predecessor — left off, and hears Nas and Hit-Boy’s partnership at an elevated level”
COMPLEX
“It’s an effortless delivery that acts as a reminder that Al can really rap, too, but it’s Hit-Boy’s bars that will garner the most attention”
CLASH MAGAZINE
“Hit-Boy leaves the shadow of ‘King’s Disease’ and ‘Magic’ as one of the most sought-after producers on the planet”
As one of the music industry’s most in-demand producers, 3X Grammy-winning hitmaker Hit-Boy released volume one of his acclaimed SURF OR DROWN series earlier this year via Surf Club. The monumental project arrived alongside the instrumental of all the songs, resulting in a 21-track “Rap / Instrumental album” whose impact on culture can still be felt to this day.
Listen to SURF OR DROWN | Listen to SURF OR DROWN, VOL. 2
LISTEN/WATCH:
“Slipping Into Darkness” | “Just Face It” | “Bus Stop”
California-bred Hit-Boy has more than earned his moniker. Born Chauncey Hollis, 3x GRAMMY Award-winning multi-hyphenate artist from Pasadena and the neighboring Inland Empire, boasts an impressive roster of credits. From wielding pop smashes for Beyoncé, Rihanna and Ariana Grande to producing hit records for Jay-Z, Kanye West, Kendrick Lamar, Travis Scott, and more over his thirteen plus years in the industry. As a rapper and songwriter in his own right, Hit-Boy has recorded and released seven mixtapes and three collaborative albums. Recently earning a GRAMMY for Nas’ King’s Disease (Hit served as an executive producer on the ‘Best Rap Album’), the super producer has earned his first-time GRAMMY nomination for the ‘Producer of the Year’ category in 2021. He has racked up several additional accolades, including ‘Producer of the Year’ at the 2020 and 2021 BET Hip-Hop Awards, ‘Producer of the Year’ at the XXL Awards, ‘Outstanding Producer of the Year’ at the 2021 NAACP Image Awards and Complex’s ‘Best Hip-Hop Producer Alive’ of 2020. He recently served as executive producer for Nas’ King’s Disease (GRAMMY winner), and the series subsequent releases (KD II & KD III), Big Sean’s Detroit 2 (debuted No. 1 on the Billboard 200), produced ‘Thique’ on Beyoncé’s latest project, Renaissance, and served as the soundtrack curator for Madden NFL 23.